BetterCloud enables automation of Salesforce user provisioning for new employees, supporting tasks like creating accounts, assigning profiles and permissions, adding users to groups, and enabling two-factor authentication. Manual Salesforce provisioning is prone to delays and inconsistency, particularly in growing sales teams where the process can be streamlined through workflow automation. The platform’s 19 new Salesforce actions allow IT administrators to build end-to-end onboarding workflows that reduce manual effort and ensure consistent access configuration.